Ways to boost your ranking using Google authorship

Google authorship is big on the agenda for a lot of SEOs at the moment, and exactly so considering how heavily Google is looking to push this into search results. A study show that 90 percent of people trusting recommendations from people they know in comparison, only 41 percent trust search engine results. This shows the importance of why Google had to become more social.

So what can we do to subsidize on this?

• Shape a Personal Brand Online:
  
  And because in many ways social media is more about personal branding, authorship starts to make a lot more sense. Google have realized just how important social media is as an indicator toward assessing the quality of a website .Google doesn't want to just measure the influence of a brand profile on Twitter, Facebook, Google+ ,it wants to know about its employees, its writers, and online fans and followers. Treat your own reputation management seriously and look to build a strong profile on key social sites such as Twitter, Facebook, Google+, etc.Blogging is a great way to build a personal brand and it opens doors to further opportunities such as writing on higher profile sites, conference and event speaking, meaning that you can leverage your online profile even further.
• Setup Google Authorship for All the Websites You Write On:
  
  By connecting your Google+ profile with all of the websites you publish content on, it means that your profile is going to be displayed whenever an article/blog post that you’ve written appears in Google’s search results.
• Use Google+ Everyday for a short time:
  
  Even if you have to force yourself to do it – try spending a small amount of time each day commenting and sharing your connections content, not just your own, to strengthen those connections.
• Use Tools and Interact With Influencers in Your Niche:
  
  In Twitter you can build private lists of people you want to interact with more frequently. Why not do the same with a Google+ circle too? If you can start getting retweets from people with 10,000+ followers it’s likely to help build your social reach. And again, the same rules apply with shares on Google+.
  Another great tool is Google Ripples .Basically; it means you can see who the influential people are when sharing a post and how far it has reached.

Google authorship appears to be a key part of their solution to SEO services towards achieving this that if searchers are given more buying trust in their results, then advertisers are going to get a better return on investment.