Friday 20 September 2013

How to Make Your Site Social Media Friendly

A website for your business is become the necessity in these days due to the global paradigm shift where more and more people are integrating online activities with their lives. Social media is a platform through which you can get closer to more and more people and when the people aware about your product then definetly your sale will increase and your brand become famous. You can reach a much wider audience not limited by time or any borders, making market expansion much easier and opening up more room for growth.

So add social media to your site or make your site social media friendly and then you can get more and more profit

Take help from Social media sites

Offline way of promotion is not effective so nowadays you have to go with the online promoting sites and these sites are social media sites like Facebook, Twitter, Linkedin etc. Through this you can be able to show your expertise and uniqueness in the industry and you need to establish a good relationship with your customers. Social media is simply a way for people to connect to your website to consume your content and eventually make purchases. You just have to make sure that your website has good social media integration. But keep these things in mind that your site is well optimized according to social media.

The points you should taking care of are:-

  • Content:-

  • Content has major role especially in social media;people are constantly sharing with their huge networks of family and friends all sorts of content that they deem interesting, whether it’s a news article, an opinion piece, a funny picture, or an inspiring video. Therefore, you need to create content that will make the rounds within these social media channels through shares, retweets, pins, etc.

  • Meaningful Titles and Nice Images:-

  • some truly great content doesn’t reach its full potential, because of poor titles that don’t immediately grab people’s attention when browsing through their feeds. For images, you want something that explains your points in a clearer fashion while maintaining the tone of your content, and more importantly, your brand is known for. You can actually just focus on creating content that is purely image-based to simplify complex concepts and highlight important facts.

  • Use Social Buttons:-

  • People now expect a good level of convenience when surfing the Web. They want to be able to share things they like through their multiple social media accounts without having to deal with the relative hassle of opening up new windows or tabs and copying and pasting URLs. Social buttons are the answer to that problem, making it much easier for people to show their interest in a piece of content to the rest of the world.

    These social buttons can also work in your favor, because they usually show the number of people who have expressed positive sentiments about particular content. Once these numbers climb, it can be even easier for people to take notice, because they will think the content is worth checking out, attributing it to the number of people who already did.

  • RSS Feeds

  • Rich Site Summary is a tool that has found even more use now that there is so much more content being produced and shared throughout the Internet. Use it to syndicate relevant content you have on your main website to microsites targeting more concentrated niches. This way, you don’t have to be publishing the same content on multiple sites.

Social media allows for even wider coverage for your business, and gets you even closer to your target audience. Social Media Optimization gives you better result in mean time.